Free tools powered by the same AI attention engine behind GazeIQ's paid product. Score, analyze, and calculate — before you spend a dollar.
Score any ad creative in 8 seconds. Heatmap, element scores, and fix recommendations.
Generate AI attention heatmaps, saliency maps, and gaze paths for any image.
Live math for ROAS, break-even CPC, and break-even CVR. No sign-up required.
Score your Facebook creative in a Meta Feed mockup. Scroll-stop and 20%-text checks.
Score 9:16 video creatives against Reels' first-3-seconds attention pattern.
Upload up to 5 variants and get a head-to-head attention comparison before launch.
The tools fit together. Pre-launch QA with the analyzer, budget modeling with the calculator, design reviews with the heatmap.
Screen every creative through an attention analyzer before it hits Ads Manager — stop paying to learn a creative is broken.
Plug campaigns into the ROAS calculator before you pitch them. Know your break-even CPC and CVR before you launch.
Attach a heatmap to every creative brief review. Replace opinion-based debates with predicted-attention data.
Most creative decisions happen before any budget is spent — at the design review, the brief, the A/B shortlist. If you can validate attention and ROAS math at those moments, you avoid the two most expensive mistakes in performance marketing: launching a creative that doesn't convert, and scaling a campaign whose unit economics never worked.
Building free tools into the workflow is the cheapest way to raise the quality floor for an entire team. The ROAS calculator settles channel-mix debates in 90 seconds. The ad analyzer produces the same heatmap whether the creative is the next launch or a speculative pitch. Nothing about the pre-launch questions requires you to be a paying customer — they're table-stakes decisions.
Where GazeIQ's paid product goes further: unlimited scans, A/B pre-testing across up to 5 variants, video ad support, platform-specific benchmark libraries, and GPT-4o-powered fix recommendations. But the free tools are enough for any marketer running a launch batch — and they're a fair preview of how the paid product behaves on your own creative library.
Yes. Every tool listed here is free with no credit card required. The ROAS calculator runs entirely in your browser. The ad analyzers offer 3 free creative scans per month — enough to test a launch batch before you spend. Upgrade only if you need unlimited scans, A/B pre-testing, or video analysis.
No sign-up for the ROAS calculator — it's pure client-side math and works without an account. The ad analyzers include an interactive demo you can try with no sign-up; to analyze your own creative, you'll create a free account (takes 10 seconds, no credit card).
Performance marketers, creative directors, agency strategists, DTC founders, and in-house growth teams at brands spending anywhere from $2k to $2M per month on paid media. Anyone who launches paid ad creatives benefits from pre-launch attention analysis and ROAS modeling.
Most 'free ad analyzer' tools you'll find online are either simple UTM builders or static checklists. GazeIQ's tools are backed by the same AI attention prediction engine used in our paid product — the same models trained on millions of eye-tracking sessions. The free tier is a genuine taste of production-grade analysis, not a gated trial.